
Website Design + Development / Videography / Photography
Client Overview: Botanica Ceiba is an online spiritual shop affiliated with Centro Nuestro, a local 21 Division Spiritual Center led by Jerry Ortiz. The brand serves as a hub for spiritual products, services, and community engagement, providing essential resources to practitioners and those seeking spiritual guidance. Beyond its online presence, the botanica plays a key role in local spiritual events and ceremonies, fostering a deep connection with the surrounding community.
Website Design
Project Goals The primary objective was to design and develop a website that would serve as the central hub for Botanica Ceiba’s offerings. The site needed to:
Showcase the shop’s range of spiritual products and services.
Inform the community about upcoming events and gatherings.
Design & Development Process
Discovery & Strategy: Understanding the client’s needs and the cultural significance of the 21 Division tradition was crucial in shaping the website’s design and content strategy.
Website Design & Development: The site was built with an intuitive layout, incorporating warm, earthy tones that reflect the botanica’s look and feel. Key features included an e-commerce store, an event calendar, and an informative blog section.
Website trailer for Botanica Ceiba
In addition to the web design project, I was tasked with capturing and editing video footage from key spiritual events. This included using recordings from congregation members to create a compelling website trailer that visually represents the essence of Centro Nuestro.
Paz y Justicia, Amor y Caridad!
Impact & Results
The website has provided a structured and accessible platform for both existing and new clients to engage with Botanica Ceiba.
The event updates have increased attendance and community participation.
The website trailer offers an immersive introduction to Centro Nuestro’s spiritual work, helping to establish a deeper connection with potential visitors.
Photography








